September 7, 2017

2017 Trends Week Recap

Are you ahead of the curve when it comes to the trends impacting health care brands?   

Thank you for joining us for Trends Week, the week where health care marketers get ahead of the curve.

We hope you’ve found our Trends Week useful, and possibly share worthy.

We are hard at work looking into trends for the next year. Stay tuned, the 2018 Trends Report will be released in December!

Below you will find a brief recap of 2017 trends week videos:


 

DAY 1: RADICAL CONVENIENCE

Stephen discusses Radical Convenience, the new standard by which all brands—including your organization’s—are measured.
… Read more »

DAY 2: EVERYTHING IS A PROTOTYPE

Tim shares how to look at everything as a Prototype. He discusses how to view failure as feedback, making the work to win your patients’ hearts and minds exciting and innovative.
… Read more »

DAY 3: STORIES THAT MATTER

Clay shares what your patients want to hear the about most, – spoilers – it has nothing to do with your newest technology.
… Read more »

DAY 4: THE 99 PERCENTERS

Greg explores how to leverage your long-term strategies to nurture prospective patients who aren’t ready to buy your services… yet.
… Read more »

DAY 5: ADDICTION IS THE NEW CANCER

Sarah-Tyler shares some staggering facts about the opioid epidemic – and how you can join the fight.
… Read more »

BONUS: TREDFITTING: HOW TO LEVERAGE ANY HEALTHCARE TREND

Stephen shares the two questions that will help you fit any trend into opportunities for your health brand.
… Read more »


 

TRENDS WEEK is our way to help you stay ahead of the marketing curve.

(It’s not fun being behind.)

Just ask our teammate, Greg. Watch and feel his pain.

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