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Insights

In addition to sharing insights with clients, Franklin Street freely shares knowledge at national conferences and through published articles in industry publications and websites. Let us know if you would like to talk about a specific issue, or want us to present at your health conference.

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Brand Strategy

Why are people choosing your competitors?

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Brand Strategy

The Blueprint for ED Volume Recovery

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Featured Article

Marketing

Simplifying Your Culture Strategy for Better Patient Experiences

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Brand Strategy

Co-Branding Opportunities and Brand Valuation

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Brand Strategy

What’s in a Name? Valuation of Healthcare Brands

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Brand Strategy

What is your brand worth?

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Brand Strategy

6 Ways to Help the Healthcare C-Suite Perceive Marketing as an Investment

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Brand Strategy

The Healthcare Marketer’s Planning Guide

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Brand Strategy

Leveraging the 5 Ps in Healthcare Marketing

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Brand Strategy

The Healthcare Marketer’s Planning Guide

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Brand Strategy

The Role of Hospitals in Addressing Tragedy and Violence

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Brand Strategy

Is Fear Stopping Innovation Before It Starts?

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Brand Strategy

Let’s get real about digital. For starters, stop calling it “digital.”

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Brand Strategy

2018 Health Care Marketing Trends Report

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Brand Strategy

5 Things to Know Before Hiring a Health Care Ad Agency

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