Naming A Website URL in Health Care

Naming A Website URL in Health Care

URL naming is not just about finding a good name—it’s about finding a URL that isn’t already taken. Here are eight key considerations you need to understand before naming your new website. Read more »
Why Health Care Must Stop Designing for Women

Why Health Care Must Stop Designing for Women

Health care marketers have good reasons to reach out to women—but our industry needs to look beyond outdated design concepts if they hope to reach this crucial segment of patients. Read more »
5 Tips for Filming Videos in Hospitals

5 Tips for Filming Videos in Hospitals

Filming hospital TV spots is both exciting and overwhelming. Here are 5 tips on how to pull it off based on invaluable lessons learned from the front lines. Read more »

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